The same high quality standards in each and every article.

The same high standards set by “Cerve in Italia” are applied to all our products regardless of the collections they stem from. Customer satisfaction is perceived from the quality and design of each and every piece. Our secret stems from traditional elements such as the love and passion we have put into every piece since1954.

Every single glass is controlled during production.

There are three distinguishing features of our tableware: refined design, a well run manufacturing process and strict controls of minor details.

All our articles undergo strict design procedures requiring state of art graphics. Despite this, no article leaves the factory until it has passed our final quality control.

Quality, trend setting articles with the “Made in Italy”label.

Apart from a few complementary non screen printed products, the whole range of our decorated household sector is produced in our factories in Italy. Our designers develop our collections which become unique items with the use of our bespoke decorating machinery.

Integration of marketing and production gives us the upper hand in anticipating market trends, developing new ideas and creating innovative effects. We like to think that our products are born from the spirit of our land: a concentration of enchanting landscapes and whimsical, hard-working people.

Worldwide customer satisfaction is achieved through the craft and skills of our technicians, supported by the passion and pride we put into our work.

Our production process portrays all our excellence.

We know that every product of decorated tableware goes far beyond its primary use. These products are not purely used to drink from or for food conservation, they become important objects to help furnish the home. Moreover, we pride ourselves in knowing that people can use them for as long as possible whilst preserving their unique characteristics.

ok-logoFor this very reason we were the first to produce our own organic, dishwasher-proof colours calling them OK. These were quickly followed by our OKT series specifically suited to multi-colour translucid or opaque decorations.

Customer requirements take pride of precedence.

In addition to the products in the catalog, Cerve can assist customers in harmonizing and integrating their ideas into existing collections. Our proverbial flexibility is well known in satisfying customer requests for personalized tableware in limited quantities.

Sustainable overall development.

In production our central goal is to grow in a sustainable and controlled manner. We believe that a production plant acquires economic and cultural responsibility towards the local community. We will always strive to maintain this outlook and remain part and parcel of our local community in San Polo (PR) which welcomed us right from the very start.

Cerve takes all possible measures to improve its social responsibility, considering the global market as a resource to be treated with respect.